Do you want more free book summaries like this? Download our app for free at https://www.QuickRead.com/App and get access to hundreds of free book and audiobook summaries. Learn how colors, words, and symbols unknowingly alter the way you think, behave, and perceive reality. The title Drunk Tank Pink is in reference to the discovery that when jail cells are painted pink it reduces violence among inmates. In this book social psychologist Adam Alter guides us through the many thousands of ways our minds are influenced and manipulated, both knowingly and unknowingly. As Alter puts it “Your mind is the collective end point of a billion tiny butterfly effects” In this summary we’ll dive into the ethereal world of the subconscious mind and learn how signs and symbols around us affect how we perceive the world, how the behavior of others can change the way we view ourselves, how your name can potentially help determine your career, and more.
And Other Unexpected Forces That Shape How We Think, Feel, and Behave
Author: Adam Alter
Category: Business & Economics
A revelatory look at how our environment unconsciously yet dramatically shapes the judgments and decisions we make every day Most of us go through life believing that we are in control of the choices we make—that we think and behave almost independently from the world around us. But as Drunk Tank Pink illustrates, the truth is our environment shapes our thoughts and actions in myriad ways without our permission or even our knowledge. Armed with surprising data and endlessly fascinating examples, Adam Alter addresses the subtle but substantial ways in which outside forces influence us—such as color’s influence on mood, our bias in favor of names with which we identify, and how sunny days can induce optimism as well as aggression. Drunk Tank Pink proves that the truth behind our feelings and actions goes much deeper than the choices we take for granted every day. Adam Alter's forthcoming book, Irresistible, will be published by Penguin Press.
And Other Unexpected Forces that Shape how We Think, Feel, and Behave
Author: Adam L. Alter
Pubpsher: Oneworld Publications
Provides insight into how human thoughts and actions are influenced by environmental factors, detailing instances in which people have been manipulated by such external stimuli as money, lightbulbs, and sunshine.
An Illustrated Celebration of the Color, from Bubblegum to Battleships
Author: Kaye Blegvad
Pubpsher: Chronicle Books
What do we think of when we think pink? In this richly illustrated homage to the color, artist Kaye Blegvad explores its significance across history and cultures, from gender connotations to product marketing, symbols and iconography, and more. Through engaging mini essays, interactive exercises, object studies, and interviews, readers will learn about a vibrant miscellany of pink facts and pink occurrences: like iconic applications of the color, from Elvis's cars to cotton candy; or the etymology of phrases like "tickled pink," "pink slip," or "rose-tinted glasses." This ebook will captivate those with a passion for pink and anyone with a curiosity about color.
The Art of Short Form Content: From Concept to Color Correction is an in-depth examination of the craft of creating short form filmic content – a category which includes television commercials, music videos, television promos, movie trailers, digital billboards, corporate videos, and pretty much anything else with a running time under five minutes. Though short form is an important part of the film industry, it is typically overlooked in books on the art of filmmaking. The Art of Short Form Content fills this industry void by answering the type of questions that working short form content creators deal with every day. As Cook explains, though short form content is limited in duration, it is not limited in quality and message. In this step-by-step, full-color guide you will find: • Interviews with leading short form content creators • Details on how to create everything from a corporate piece to a Super Bowl spot • Strategies for how to quickly attract viewer attention to your content • Extensive information on how to best utilize the craft of film-making in an advertising context • A comprehensive companion website that can be found at www.focalpress.com/cw/cook
This is not just another happiness book. In Happiness by Design, happiness and behavior expert Paul Dolan combines the latest insights from economics and psychology to illustrate that in order to be happy we must behave happy Our happiness is experiences of both pleasure and purpose over time and it depends on what we actually pay attention to. Using what Dolan calls deciding, designing, and doing, we can overcome the biases that make us miserable and redesign our environments to make it easier to experience happiness, fulfilment, and even health. With uncanny wit and keen perception, Dolan reveals what we can do to find our unique optimal balance of pleasure and purpose, offering practical advice on how to organize our lives in happiness-promoting ways and fresh insights into how we feel, including why: • Having kids reduces pleasure but gives us a massive dose of purpose • Gaining weight won’t necessarily make us unhappier, but being too ambitious might • A quiet neighborhood is more important than a big house Vividly rendering intriguing research and lively anecdotal evidence, Happiness by Design offers an absorbing, thought-provoking, new paradigm for readers of Stumbling on Happiness and The How of Happiness.
Could Eliminating Religious Creeds Emancipate Women?
Author: Robert Milton Ph.D.
Pubpsher: Author House
Category: Social Science
To be AWARE of the unconscious motivations impinging on our senses is the heart of this book. While the near universal belief that women are the inferior gender is refuted by contemporary empirical scientific evidence, this prejudice, while not restricted to Temple, Church or Mosque, has been conceived, nurtured and promoted by select religious dogmas of ‘The Big Three’ religions. The unconscious influences, guided by such tenets, have resulted in slavery, violence, forced prostitution, genital mutilation and national laws that omit rape as a crime. Historically ‘The Big Three’ attributed their bias to a Higher Authority, and this allegation provided the excuse for the deprivation of women’s rights around the world for centuries. Unconscious discriminatory thinking lies behind the gender gap in almost every area of modern civilized life. Why do women accept second-class status in their homes, jobs and communities? Why are there are so few women in public office in the enlightened climate of the United States? The root of this prejudice lies deep in our historical past but its unconscious impact is felt to this day. It is self-defeating for any society to discriminate against half its population. It is not only the females who suffer. It is damaging to any culture. Individuals need to challenge these biases and practices. World cultures need to make the unconscious – conscious and choose ways to promote gender equality in order to positively and productively utilize a vast, largely untapped resource –Woman Aware.
The Rise of Addictive Technology and the Business of Keeping Us Hooked
Author: Adam Alter
Category: Social Science
“One of the most mesmerizing and important books I’ve read in quite some time. Alter brilliantly illuminates the new obsessions that are controlling our lives and offers the tools we need to rescue our businesses, our families, and our sanity.” —Adam Grant, New York Times bestselling author of Originals and Give and Take Welcome to the age of behavioral addiction—an age in which half of the American population is addicted to at least one behavior. We obsess over our emails, Instagram likes, and Facebook feeds; we binge on TV episodes and YouTube videos; we work longer hours each year; and we spend an average of three hours each day using our smartphones. Half of us would rather suffer a broken bone than a broken phone, and Millennial kids spend so much time in front of screens that they struggle to interact with real, live humans. In this revolutionary book, Adam Alter, a professor of psychology and marketing at NYU, tracks the rise of behavioral addiction, and explains why so many of today's products are irresistible. Though these miraculous products melt the miles that separate people across the globe, their extraordinary and sometimes damaging magnetism is no accident. The companies that design these products tweak them over time until they become almost impossible to resist. By reverse engineering behavioral addiction, Alter explains how we can harness addictive products for the good—to improve how we communicate with each other, spend and save our money, and set boundaries between work and play—and how we can mitigate their most damaging effects on our well-being, and the health and happiness of our children. Adam Alter's previous book, Drunk Tank Pink: And Other Unexpected Forces that Shape How We Think, Feel, and Behave is available in paperback from Penguin.