Petey's Angel

Petey's Angel

"NetEASY Marketing," the newest book from network marketing guru, Wes Melcher, helps newcomers and veterans alike in Direct Sales take their home-based business to the next level.

Tight Money Timing

The Impact of Interest Rates and the Federal Reserve on the Stock Market

Tight Money Timing


2004 Writer's Market Online

2004 Writer's Market Online

A guide for the freelance writer, listing pertinent information about publications and editors

Good-bye to Market

A Collection of Stories

Good-bye to Market


Restructuring the Korean Financial Market in a Global Economy

Restructuring the Korean Financial Market in a Global Economy

The Asian Crisis of 1997 presented the international community--not to mention the affected countries--with many new challenges. How to restructure the devastated financial sectors in the crisis countries urgently demands answers. The papers presented here address some of the issues relating to the crisis and, more specifically, to the Korean case.

Start Your Own Specialty Food Business

Your Step-By-Step Startup Guide to Success

Start Your Own Specialty Food Business

Bring Your Fresh Ideas to Market and Profit Fueled by growing consumer demand for new tastes, cleaner ingredients, health benefits, and more convenient ways to shop and eat, the business of specialty food is taking off at full speed. This step-by-step guide arms entrepreneurial foodies like yourself with an industry overview, the hottest trends, important research and statistics, and insight from practicing specialty food business owners on key growth drivers, opportunities, and how you can differentiate from other food businesses. Discover how to: Find the right avenue for your specialty food business: home-based, retail shop, production, wholesale, or distribution Create a solid business plan, get funded, and get the essential equipment Get the right licenses, codes, permits, insurance for your operations Gain a competitive edge using market and product research Find a profitable location, partnerships, and in-store shelf space Promote your business, products, and services online and offline Attract new and loyal customers using social media platforms like Instagram, Snapchat, and Pinterest Manage daily operations, costs, and employees Plus, get valuable resource lists, sample business plans, checklists, and worksheets

How to Wow

68 Effortless Ways to Make Every Customer Experience Amazing

How to Wow

Looking to improve your customer experience? These 68 strategies will show you how to stand out from your competitors, whatever your business. Full of practical tips, inspiring insights and interviews with a wide range of leaders and entrepreneurs, How to Wow reveals all you need to deliver a world-class customer experience. Covering both the customer and business side of the equation, you’ll learn how to attract new customers, design a leading customer experience and quickly resolve a wide range of problems, plus much more. Don’t let your business fall behind, look inside and take your customer experience to the next level. “Essential and powerful insights for everyone who aspires to map out and enhance the customer journey and drive growth.” Keith Lewis, COO, Matchtech Group plc “At last – a book that provides practical ways of delivering the superior experience that today’s customers demand.” Olivier Njamfa, Co-Founder and CEO of customer experience software company Eptica