Winning the Cloud

Sales Stories and Advice from My Days at Microsoft

Winning the Cloud

The high-tech world moves at lightning speed. To sell in that world, you need to be even faster. What do you do when everyone around you - your customers, your co-workers, and even your support teams - tells you NO! How do you change that NO to a YES so that you can help fundamentally transform your customer's business and make it better than it was before? Selling high-tech is not for the faint of heart. Climb the peaks and wallow in the valleys as Trong Nguyen tells you eighteen real-life stories of selling to the most complex global corporations and changing the cloud business at Microsoft. Part art, part science, Trong walks you through winning at the highest levels and how to close that game-changing deal. Learn real-world tips, tricks and strategies for selling the cloud to the world's largest corporations. Hang on tight for a wild ride!

Mastering the Public Cloud

A Practical Guide to a Winning Cloud Strategy, Workload Migration, Cloud Management and Optimisation.

Mastering the Public Cloud

Supercharge your public cloud knowledge to plan and implement a winning cloud strategy. Imagine, you had the knowledge and years of experience to successfully plan and implement a winning cloud migration for your organisation. Mastering the public cloud gives you a step by step guide on how to wow your colleagues with knowledge and insights into public cloud strategies, migrations, management and cost optimisation. This is the best time you will spend to dramatically increase your knowledge and insights of the public cloud. If you are planning or implementing your organisation journey to the cloud, then this book is for you. A practical roadmap that guides you through each stage of your cloud journey with real-life cloud projects and years of experience in developing cloud strategies, workload migrations, cloud management, optimisation and governance. This book is for CIOs and business leaders Managed Service Providers Cloud Sales Consultants Students Oliver Surdival is a highly successful entrepreneur, founding several technologies startups over the past two decades. This journey has enabled Oliver to develop a deep understanding of the public cloud and workload migrations. In this book, you'll learn *The different cloud strategies, how and when to use them *How a cloud readiness assessment can dramatically benefit your cloud journey *What workloads to migrate first *The different migration options and when to use them *How a CCoE can benefit your organisation *How to implement cloud governance *How to control and managed your cloud spend Buy this book NOW to Supercharge your public cloud knowledge to plan and implement a winning cloud strategy. Pick up your copy today by clicking the BUY NOW button

The Cloudspotter's Guide

The Science, History, and Culture of Clouds

The Cloudspotter's Guide

Now in paperback: the runaway British bestseller that has cloudspotters everywhere looking up. Where do clouds come from? Why do they look the way they do? And why have they captured the imagination of timeless artists, Romantic poets, and every kid who's ever held a crayon? Veteran journalist and lifelong sky watcher Gavin Pretor-Pinney reveals everything there is to know about clouds, from history and science to art and pop culture. Cumulus, nimbostratus, and the dramatic and surfable Morning Glory cloud are just a few of the varieties explored in this smart, witty, and eclectic tour through the skies. Illustrated with striking photographs (including a new section in full-color) and line drawings featuring everything from classical paintings to lava lamps, The Cloudspotter's Guide will have enthusiasts, weather watchers, and the just plain curious floating on cloud nine.

On Top of the Cloud

How CIOs Leverage New Technologies to Drive Change and Build Value Across the Enterprise

On Top of the Cloud

Praise for ON TOP OF THE CLOUD "21st-century CIOs have a dual responsibility: driving down costs and creating new business value. Managing this seeming dichotomy is the domain of top business executives everywhere, and CIOs everywhere are learning to step it up. The original research contained in Hunter's book serves as a practical road map for IT strategy in today's ultra-competitive markets." —Randy Spratt, EVP, CIO, and CTO, McKesson Corporation "This is a thoughtfully written book, and the timing is perfect. Hunter really understands the challenges confronting transformational CIOs in today's markets, and he captures the choices they face as they work to create value for their organizations while driving down the costs of doing business in the modern world. The wealth of information contained in this book makes it truly valuable to career IT leaders and future CIOs alike." —Mark Polansky, Senior Client Partner and Managing Director, Information Technology Center of Expertise, Korn/Ferry International, North America "The cloud involves more than just technology. It's really more of a new business model. Hunter grasps the central truth about cloud computing, and that's why this is a valuable book. Hunter understands the issues and conveys them in a conversational tone that is truly refreshing." —Dave Smoley, SVP and CIO, Flextronics International "You may think this is a book about technology; well it's not. It's a book about leadership, packed with stories about real leaders finding new customers and markets, transforming the way their organizations work, and adding value—with the next generation of technology as the enabler. The cloud holds real potential. Read this book to see how top CIOs are positioning their companies." —Tony Leng, Managing Director, Diversified Search "Hunter has the unique ability to distill the best thinking of world-class CIOs into something you can act on. If you are a technology executive trying to find the right balance between generating business value and managing IT costs, this is the right book for you. On Top of the Cloud will be especially useful for transformational CIOs tasked with developing their company's strategies for technology-driven business growth." —Randy Krotowski, CIO, Global Upstream, Information Technology, Chevron Corporation

Practical Cloud Security

A Cross-Industry View

Practical Cloud Security

Melvin Greer and Kevin Jackson have assembled a comprehensive guide to industry-specific cybersecurity threats and provide a detailed risk management framework required to mitigate business risk associated with the adoption of cloud computing. This book can serve multiple purposes, not the least of which is documenting the breadth and severity of the challenges that today’s enterprises face, and the breadth of programmatic elements required to address these challenges. This has become a boardroom issue: Executives must not only exploit the potential of information technologies, but manage their potential risks.

Fairy Cloud Parade

Fairy Cloud Parade

While preparing her piece for the upcoming cloud-shaping contest, twin fairies are delivered to Olivia's parents, thus Olivia is suddenly forced to find a way to balance time between helping her family and working on her art project. Original.

Winning Manufacturing

The How-to Book of Successful Manufacturing

Winning Manufacturing


Winning the Silicon Sweepstakes

Can the United States Compete in Global Telecommunications?

Winning the Silicon Sweepstakes

In this timely book, Rob Frieden points out the myriad ways the United States has fallen behind other countries in telecommunications. Despite the appearance of robust competition and entrepreneurism in U.S. telecom markets, there is very little of either. Because of an inattentive Congress and a misguided Federal Communications Commission unwilling to confront real problems, industry incumbents have been able to earn healthy profits while keeping the United States in the backwaters of Internet-based information, communication, and entertainment markets. At every turn regulators have tipped the scales in favor of large established companies, creating an environment that stifles innovation. As a consequence, Americans are stuck with relatively slow connectivity and with equipment that lacks features that have been standard in other countries for years. In telecommunications, the United States is a little like a third world country that is developing under a crushing bureaucracy without recognizing that the rest of the world has passed it by. Frieden shows how failure can intrude on the ability of the United States to compete and suggests how to restore its competitiveness.--Publisher's description.